Doing things better

Hello. I’m Bláthnaid (pronounced ‘Blaw-ned’) and I’m the founder of better tuesdays, a tiny creative studio based in a village on the southwest coast of Ireland.

Over the past 15+ years, I’ve worked with and grown all types of different brands & businesses across the UK & Ireland.

I’m on a mission to change how brands connect with their customers. I write slogans that mean something rather than just sell something. I build brand strategies and campaigns that stem from the heart and core values of a company. I create tones of voice and identities that are authentic and true to a brand and their customers. I’m particularly passionate about elevating brands who want to leave the world a bit better than they found it.

I almost didn’t start this little studio. The world is a noisy place, especially the world of marketing. I wasn’t sure what good it would do or what change I could make by adding to that noise. But as I look around and see how things are unfolding, I think that now more than ever we need storytelling and creative work that is meaningful, authentic, honest, and human.

The work I do may not change the world overnight, but at the very least my hope is that it helps make things a bit better.